On working-class and rural whites--and Democrats' cluelessness about them--in Politico

I published this today in Politico.  The headline is "There Is a Major Rift Dividing the White Working Class—And Democrats Are Clueless." 

Here's an excerpt: 

Ever since J.D. Vance became the Republican Senate nominee in Ohio, journalists and pundits have been preoccupied with how Vance’s politics have shifted since the 2016 publication of his memoir, Hillbilly Elegy. The book brought Vance fame and a platform that he used, among other things, to criticize Donald Trump. Since then, Vance’s positions on polarizing issues like immigration have lurched to the right and he sought — and won — Trump’s endorsement. Vance now also dabbles in conspiracy theories and has taken on a belligerent, Trump-like tone.

What the pundit class isn’t talking about, however, is an important consistency between 2016 author Vance and 2022 politician Vance. In his memoir, Vance pitted two groups of low-status whites against each other—those who work versus those who don’t. In academic circles, these two groups are sometimes labeled the “settled” working class versus the “hard living.” A broad and fuzzy line divides these two groups, but generally speaking, settled folks work consistently while the hard living do not. The latter are thus more likely to fall into destructive habits like substance abuse that lead to further destabilization and, importantly, to reliance on government benefits.

Vance has not renounced that divisive message. He no doubt hopes to garner the support of the slightly more upmarket of the two factions—which, probably not coincidentally, is also the group more likely to go to the polls. While elite progressives tend to see the white working class as monolithic, Vance’s competitiveness in the Ohio Senate race can be explained in no small part by his ability to politically exploit this cleavage.

As a scholar studying working-class and rural whites, I have written about this subtle but consequential divide. I have also lived it. I grew up working-class white, and I watched my truck driver father and teacher’s aide mother struggle mightily to stay on the “settled” side of the ledger. They worked to pay the bills, yes, but also because work set them apart from those in their community who were willing to accept public benefits. Work represented the moral high ground. Work was their religion.

* * *

Democrats can fruitfully borrow a page from how Trump communicated with workers. First and foremost, tell workers that they and their labor are seen and appreciated. A key theme of 2016 election coverage was that many working-class white and rural voters felt overlooked. Tracie St. Martin, a union member and heavy construction worker who supported Trump, summed up the disgruntlement, “I wanted people like me to be cared about. People don’t realize there’s nothing without a blue-collar worker.” (St. Martin, of Miamisburg, Ohio, was quoted in a ProPublica story reported by MacGillis aptly titled “Revenge of the Forgotten Class.”)

Don't miss the rest.   It's pretty good, if I do say so myself.  

Cross-posted to Legal Ruralism.